ECC 1-050

Practical Branding Strategies for ECE Centres

Our expert panel will help you improve your centre’s branding strategy to increase enquiries and enrolments.

Date: 4-5pm, Tuesday 4 November, 2026
Exclusive ECC Member Price: $40
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ECC1-050

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This webinar covers practical branding strategies for ECE centres to boost enrolments.

Sue Kurtovich and Islay Wharton discuss what influences parents’ choices, how to clarify your centre’s point of difference, and how to communicate compelling messages across tours and online channels, with Q&A and take-home resources.

Presented By

Katina Beauchamp. Panelists: Sue Kurtovich and Islay Wharton.

Webinar Duration

Approximately 60 minutes

Who is this webinar for?

ECE leaders and managers

What will you learn?

Full enrolments don’t happen by chance. Join this lively panel discussion to learn what really influences parents when choosing an ECE centre - and how you can stand out in a competitive environment with a clear, authentic message.


Sue Kurtovich, ECC Patron and ECE Specialist, and Islay Wharton, Director of Forme Creative Studio, will share practical insights and proven strategies.

Bring your questions -there will be time for Q&A throughout.

· Attract the right families (and staff!) by clarifying what makes your centre different

· Identify the key decision-drivers parents use when comparing centres

· Communicate accurate, compelling information across your channels - from tours to online presence

Resources included: a branding exercise template and a brand strategy workbook to help you put the ideas into action straight away.

Certificate of completion provided
for your professional learning records
About the Presenters

Facilitator and Panelists

Facilitator
Katina Beauchamp
Senior Strategic Advisor

Panelist
Sue Kurtovich
Sue Kurtovich is a highly experienced and trusted voice in the early childhood sector in New Zealand. She is our "go-to" person for factual information and reliable updates on policy and regulatory updates in early childhood education. 
Panelist
Islay Wharton
Islay is the Founder and Creative Director of Forme, a Christchurch-based creative agency specialising in brand strategy and design. She is passionate about generating tangible business impact, with a focus on market distinction, meaningful creative, and measurable results.

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Frequently asked questions

What is the ECC Learning Centre?

Your ECC Learning Centre is where you can find a huge range of professsional learning content delivered by the ECC. This is hosted by ECE Learning Unlimited. You can use one login to access all of your professional learning in one place. 

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Your ECELU login is designed for you as a professional learning portfolio. As you progress through your learning you will earn certificates along the way and your learning hours will be recorded. If you need access for others in your centre or organization please contact us to make sure they have all the access they need. 

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